May release updates!

mayrelease

As always, this schedule is subject to change, depending upon marketing strategies, travel/conventions, financial considerations, other business considerations, Life, etc.! I’ll be at Arizona Dreamin’ at the end of May. Stephanie (helper elf) will have FREE “Omega” ARC paperbacks at RT mid-May and author Julia Crane will be handing out the FREE ARCs at BEA and BookCon (booth 3007) late May!

Want to reserve your free ARC? Click here and complete the form!

May 15-20: Theodosia (#5, Omega Beginnings)
Late May: The Black God (#2, Damian Eternal)

May ARCs available: Omega (LIMITED); Highlander Enchanted or Mystery Project (late May– LIMITED)

May convention updates: Lizzy will be at AZ Dreamin! OMEGA paperback ARCs available at RT (TX), AZ Dreamin (AZ), BEA (NY)

June: Kiera’s Sun (#2, Anshan Saga); Niko (#6, Omega Beginnings) OMEGA paperback ARCs available at UtopYA from Lizzy

July: Twisted Fate (#5, Rhyn Eternal); Cleon (#7, Omega Beginnings); Trial by Moon (SE Reign)

Other books slated for release this year (with no release dates/timeframes unless noted below):
Aug 21: Highlander Enchanted (Stand alone)
Aug 15: Herakles (#8, Omega Beginnings)
Oct 26: Omega
See No (#2, Hidden Evil)
Chosen (#2, Voodoo Nights)
Unnatural
Trial by Thrall (SE Reign)
Trial by Blood (SE Reign)
Random mystery project

“The Sober Companion” by Emily Ford; True Blood meets Sherlock!

It runs in the family! My sister’s latest novel, “The Sober Companion,” is an intriguing mix of True Blood and Sherlock, about the world’s first consulting vampire detective – and the soul mate he’s sought for a thousand years!

Available from: Amazon, Amazon UK, Barnes and Noble, iBooks, Smashie.

The Sober Companion

8653bc85a3d595594d69cf841ba623f07e679f95Fans of True Blood and Elementary can have their cake and eat it too. Emily Ford presents a classy, clever, unique love story set in a society still raw from the Human-Vampire War of the 1960’s. Human oppression of vampires is considered the new norm, but things begin to change when a powerful group of live blood drinkers plan a political upheaval of the status quo.

For Vampire-Americans to become legal citizens in America, they must successfully complete 6 months of live blood rehab followed by 6 months of 24/7 observation by a sober companion.

Elias Alexander, a legendary thousand year-old vampire of celebrity status, decides to give up his illegal vampire lifestyle in order to fit in to American society. After spending his entire life waiting for his true love, Elizabeth, to continually reincarnate due to a witch’s curse, only to keep dying in her 25th year of life, Eli is losing hope that he will ever be able to hold on to her permanently.

Eric Wayne claims to hate vampires and is court ordered to work as a sober companion to avoid prison time for his violent act against one. Hiding his own self-destructive addiction, he is assigned to the celebrity vampire who he comes to admire as they develop a deep bond that transcends mere friendship.

When Eli determines Eric to be the modern day reincarnation of Elizabeth, he is faced with the most difficult decision of his life. He must choose either to save a mortally wounded Eric by turning him into a vampire, or to let him die in hopes Elizabeth will reincarnate again in her original form.

The definition of love is put to the ultimate test as Eli and Eric struggle to fight for what is right amid a hostile world of oppression and corruption, meanwhile learning to depend on each other to survive.

Available from: AmazonAmazon UKBarnes and NobleiBooksSmashie.

New release: “Lantos” (#4, Omega Beginnings) by Lizzy Ford

I’m super happy to announce the release of the fourth short story in the “Omega Beginnings Miniseries!” This miniseries introduces all eight of the characters from “Omega” and shows the readers where the characters all were twelve years before “Omega.” A new short story is released monthly, January – August!

About “Omega”

In a modern world torn apart by territorial Greek gods, the fate of humanity rests in the hands of a teen girl with incredible powers and her unlikely allies. “Omega,” the first book in a young adult dystopia trilogy by Lizzy Ford, releases in October. For fans of “Divergent” and “Hunger Games.”

Click here to add it to your TBR on Goodreads!

Lantos

Red satin ribbon curling over black background.

Red satin ribbon curling over black background.

Lantos is a demigod, the orphaned son of the Titan of the Unseen and a human mother raised on the streets of Washington DC. His sole mission in life: to be worthy of his father’s attention and hopefully one day, shed his human weakness and win his father’s love.

In his haste to help Princess Phoibe, Lantos stumbles upon a discovery that changes his life and destiny forever. Not only does he find someone capable of shoring up his very human weaknesses but he also uncovers a secret he believes will win over his father.

However, to use both to his advantage, he risks disobeying his father. Lantos is forced to decide how far he’s willing to go to get what he wants in life.

Grab “Lantos” from: Amazon, Amazon UKSmashie. Coming soon to Barnes and Noble, iBooks, and Kobo!

Random thoughts on marketing and Omega

First of all, I’m back to blogging after a long absence where I used my site for reviews/book features to help other authors!

But … time to go back to the basics in some areas while also hopping on the world domination train in others!

Random thoughts …

I was thinking about buying ads. It seems like indies/small presses would benefit from marketing co-ops. Basically, everyone chipping in to buy a huge/expensive ad. A $5k ad divided among 5-10 authors is much more reasonable than someone shelling out the full sum. Who had $5k for an ad anyway?! Seems like a marketing co-op would be something worth trying.

Working on the “Omega” marketing plan. I have a ton of different things I’d like to try with this book. Teen magazines, premier blog tour companies, booktubers, bookstagrammers, trad magazine ads, trad review sources … the list is endless. I started with purchasing paperback ARCs to hand out at conventions over the summer. I’m super excited about this!

I feel like “Omega” has insane potential, so the struggle has been figuring out how to break into the national level and identify opportunities for insane exposure. I’m talking to someone Friday who might be able to help me with this. Fingers crossed, I learn something fantastic and new!

 

Basic book marketing tips

Marketing 101 – I made this quick overview for my sister’s superhero crime fiction series set in New Orleans about criminal Kings that seized power after Hurricane Katrina and their teams of Jesters that do their dirty work. You can substitute in the keywords/etc., relevant to your genre/subgenre. Some may not apply to non crime fiction genres, etc.

Basically, it’s brainstorming!

 

Step 1 – preparing the ebooks to maximize exposure

Make sure your website, FB/other favorite social media page and ‘also by’ info is at the back of your ebooks

For Amazon books, include direct links/covers/blurbs (or excerpts) to the next book in the series or another of your books, if it’s a non series. For aggregators, do the cover/blurb but don’t put links cuz they hate that. Just say they’re available wherever ebooks are sold

Add a – ‘join my mailing list for exclusive updates, list-only giveaways and sale notifications’ or similar and include link to mailing list sign up blurb at end of every ebook

Add a – ‘go to my website to see XYZ’ (online character bios/trading cards, in my sister’s case) OR ‘follow me on XYX’

Step 2 – define and find your market and whose books they’re buying

Define likely demographic for your books (male/female, ages, traits specific to this demographic). You can have a primary, secondary and even tertiary market if you want.

Define keywords associated with other books similar to those in your market. (vigilante crime fiction, anti-hero crime fiction, New Orleans fiction, whatever) Pick five solid ones that best represent your work and use these to find authors and readers

Make a list of big name authors who write in your genre with comparable themes

Make a list of other indies/mid level and above authors who appear approachable and have decent followings

Identify Goodreads groups dedicated to your genre and find what books/authors they worship

Find out if there are blog tours for your genre/theme

Make a list of traditional and blogger review avenues that cater to your audience

Step 3 – target your market

Create FB/Goodreads/Twitter/wherever ads targeting your demographic by targeting the authors whose books they read

Do a giveaway on Goodreads for the first book, combined with the ad

Identify conventions (like Comicon or crime/mystery conventions) that might cater to your audience

Identify bookstores where you can have signings.

Put in for a Bookbub and maybe Book Gorilla mystery/thriller ad when you have at least 3 books out

Tell mid level/approachable authors you are giving away one of their books and or having an Author XYZ all day feature (or whatever) on your page/site and ask if they’ll share the feature/giveaway

Set up blog tour once you have at least three books out

Buy a signed book off ebay/elsewhere for one of the most popular authors of your genre and raffle it off across your social media. You can ask people to tag or tell friends who like this kind of fiction, too, or to recommend the book via GR or whatever.

Submit your book(s) to traditional publishing industry review magazines/sites as well as blogger sites. For traditional review sites, submit as far in advance as possible. To entice bloggers to feature you, offer up a gift card or autographed copy for them to give away.

Step 4 – Play with pricing

 

Identify what similar books in your genre sell for. Pay attention to lengths of books.

Put books on sale or otherwise manipulate pricing to test waters. You can try bundling books, too, where they save $ if they buy the bundle instead of the individual books.

After Bookbub/other ad, consider making first ebook permafree and advertise via free ebook sites.

Step 5 – Swag, conventions and other physical stuff

Where possible, find out what kind of things your primary market likes in terms of swag/other hobbies that you can tap into

Attend 1-4 of the top conventions tailored to your audience. The first year, a lot of authors scout the convention they want to exhibit at as an attendee. If money is an issue, choose the convention with the best access to your audience and do your best to go. If not possible, choose the one geographically feasible for you to drive to, even if just for the day, and go. Always take bookmarks or other handouts. When you can afford it, exhibit and bring a plethora of freebies.

Tailor swag/handouts to your audience and books. Example: buy character cards to hand out instead of bookmarks; design mini maps of New Orleans with the different Kings’ territories marked, etc. Be unique

Idea: Create a game – either online or physical – for the Kings and their Jesters (might be expensive but might not – would totally get to your male gamer/comic book types) You could start this process with a quarterly online scavenger hunt or similar where they have to find x, y, z – all of which would be tied to your series somehow – and would win a prize if they got it right. Prize could be simple: a one year ebook subscription to all your books OR naming a main character in your series or similar. It costs you nada but is a pretty cool prize. Got the money to put into it? Amazon gift cards, paperbacks (yours or others), gift cards to other stores where your audience shops, etc., Kindles/iPad Mini/etc., are all super cool

Combine first 1- 2 books into one paperback book for conventions OR give out the first one for free and combine #2 and #3 or similar. OR have booklets printed with excerpts.

For book signings at stores, see if you can do a reading to pull in passersby. Take tons of handouts. In down moments, circulate and hand out bookmarks/etc.

(Note: for physical handouts, make it brainless for people to sign up for your mailing list. Do a giveaway or offer a free ebook if they do and use a QR code or similar so they can do it while standing in front of you.)

Step 6 – other ideas

Create pitch for producers and pitch via Virtual Pitch Fest (if you’re interested in this)

Research print magazines (book and non book) catering to your audience. Query for review possibilities and if none are available, consider an ad.

Create a trailer to encompass the general theme for the series rather than each book

Giveaways are always good – just make sure the people who enter are interested parties. Do like tailored giveaways for mailing list members, those who have reviewed your book or something, those who visited your booth or saw you at a convention, etc.

Watch other authors and try out new marketing techniques as needed.

Keep your marketing plan flexible.

Experiment, experiment, experiment!!!

New release: “Spring Rain” (#4, Witchlings Series)

It’s finally out! The final installment in the Witchlings Series, “Spring Rain,” released last week! Links below!

Grab it from: Amazon, Amazon UK, Barnes and Noble, iBooks, Kobo, Smashie!

Spring Rain_mediumA Dark soul gathering magick …

The Master of Light struggling to find his place …

The alluring Fire witchling who holds the key to helping him …

Darkness looms over the school for witchlings where the Master of Light, Beck, races to control his magic so he can protect the innocent. He struggles to balance his duty with his broken heart and to understand how to move on from what he considers his ultimate failure: his inability to save the woman he loved.

Morgan is on the run – for a good cause. The soul stone she carries could kill Beck and everyone else she cares about, if she’s caught by the Dark witchlings pursuing her. Neither Light nor Dark, she begins to think she’ll spend her life in the shadows, undeserving of Beck’s love and alone with her secret.

When the paths of Beck and Morgan collide again, there isn’t time for doubt or fear. They must work together to tackle the Dark soul that wants them both dead. To do so, there can be no more secrets between them.

Without Trust, Love and Light, the witchlings will perish.

Available from: AmazonAmazon UKBarnes and NobleiBooksKoboSmashie!

Paperback bundle sale! 4 for $30, 3 for $25, 2 for $15!

We’re offering series’ bundles for the Spring paperback sale running until April 30! 4 books for $30; 3 books for $25; 2 books for $15! Books ship the first week of May! Might make for amazing Mother’s Day presents …

Click here to visit the store!

Bundle options listed below!
War of Gods series: all four books for $30 (autographed) + shipping

Rhyn Eternal series: all four books for $30 (autographed) + shipping

***NOT YET LISTED***Witchlings series: all four books for $30 (autographed) [We’ll list when I have a better idea of availability to ship!] + shipping

Witchlings (1-3): all three books for $25 (autographed) + shipping

Heart of Fire series: all three books for $25 (autographed) + shipping

Zoey Rogue + Zoey Avenger: $15 (autographed) + shipping

The Rhyn Trilogy: $15 (autographed) + shipping

West & East: $15 (autographed) + shipping

MoonKissed: $15 (autographed) + shipping

Non-series bundle (Kiera’s Moon, Rebel Heart, A Demon’s Desire, Maddy’s Oasis, Star Kissed): $35 (autographed) + shipping

Black Moon Draw: $10 (autographed) + shipping

Preorder titles also available!

Click here to visit the store!

Sign ups for upcoming Hop on Facebook!

Authors and Bloggers – Are you tired of facebook hiding your posts? Let’s help each other to get more exposure! We’re setting up a SPRING INTO ROMANCE BOOK HOP for MAY 1ST on Facebook. We will provide everyone with a master list of participants and what page will follow you next as well as a graphic or two to feature. Each participating page is responsible for posting on time and any giveaways they do plus choosing winners.

If you are interested please sign up using this form: